Holy shrimp! BK partnered with the SpongeBob Movie to create an exclusive, limited-time menu ahead of the premiere. We were tasked with launching the performance creative portion of the menu. It was a great opportunity to mix in elements of the SpongeBob IP with the BK voice.
Here’s another fun Burger King / beloved kids’ IP menu mashup. Rooby rooby roo! (Scooby Doo, for the uninitiated),
